Cec Murphy is running a series on interviewing. It is a skill writers need to develop.
One of the advantages of publishing with a royalty-paying house is not only that you get your book inside the stores, but media hosts are more likely to interview you. Many hosts have a policy against interviewing authors of self-published books. That’s a reality, and even though they might make concessions, don’t count on it.
If you self-publish, the total burden for marketing is your responsibility. That’s why few authors make it big on their own. It’s a lot of work and almost a full-time job. Read more.