Here is an interesting article for writers.
What gives a book bestseller potential? I’m not entirely sure of the answer to this question myself, so I’d love to explore it with you. I have an example of a bestseller and the reasons why I think it is so successful, and at the end of the post I’ll be asking for your contributions.
In the most recent Publisher’s Weekly magazine, there was an advertisement for the 5th edition of What to Expect When You’re Expecting by Heidi Murkoff and Sharon Mazel. The advertisement listed all sorts of statistics about the book’s success. Here are a few: